MorphETIX helps contractors capture, respond to, and convert every lead instantly — so no estimate or job opportunity slips away while you're focused on the work.
Estimate Pipeline
Ottawa Contracting Co. — Today
Ryan T.
Full Basement Renovation
~$45K8 min ago
Kaitlyn P.
Kitchen Gut & Rebuild
~$32K44 min ago
Marcus G.
Two-Storey Addition
~$120K1.5 hr ago
Jordan C.
Deck Build — 600sqft
~$18K3 hr ago
7
Leads Today
94%
Response Rate
$215K
Pipeline Value
Replied in 47s
Crew lead was on the roof
The Real Problem
You didn't start your trades business to spend your day returning calls. But while you're on-site doing the work, leads are coming in — and the ones you don't respond to in the first few minutes are booking your competitors instead.
You miss the call on-site
They've already called the next contractor on Google
You respond hours later
They've already booked an estimate elsewhere
You forget to follow up after an estimate
A competitor who follows up twice wins the job
This isn't a you problem. It's a systems problem. Trades businesses lose more revenue to slow response than to any other single issue — and most don't even know it's happening.
Job Revenue Leak Calculator
Estimated monthly job revenue at risk
$102K
Based on 40% slow-response loss rate & $8,500 avg. job value
One recovered job covers months of MorphETIX.
Get Your Free Lead Leak AuditThe System
Every lead captured. Every inquiry responded to. Every estimate opportunity moved forward — while you stay focused on the job site.
Lead Arrives
Call, text, form, or ad lead — every channel captured immediately, even on weekends.
Instant Response
AI responds within seconds. Prospect knows you're responsive before anyone else does.
Job Qualified
Type, scope, urgency, and location captured automatically. No back-and-forth.
Estimate Scheduled
Qualified leads move to a confirmed site visit or estimate call. Calendar booked.
Follow Through
Estimate reminders sent automatically. Cold leads get reactivated. Pipeline stays full.
Works Across All Trades & Renovation Types
What's Included
Not a tool built for office workers. A system designed around the reality that you're on-site, hands-on, and can't drop a hammer to answer every call.
Handles incoming calls, after-hours inquiries, and basic job intake automatically — while you're on-site focused on getting work done.
Missed call? Immediate SMS back. Website form submitted? Instant reply. Every lead hears from you before they dial your competitor.
Captures job type, scope, urgency, and location automatically — so your estimate conversations start with the full picture, not a phone game.
Moves qualified leads directly toward site visits, quotes, and consultations. Less scheduling chaos. More time on jobs that close.
Estimate reminders, nurture sequences, and win-back campaigns for cold leads. Your pipeline keeps moving even when you're heads-down on a project.
Every lead, every estimate, every follow-up in one dashboard. Know exactly what's in the queue, what needs action, and what's closing.
Real Results
You stop losing jobs to faster competitors. You stop spending evenings returning missed calls. And your estimate pipeline stays full and predictable — without adding admin to your day.
< 60s
Average response to new leads
3.4×
More estimates booked monthly
94%
Lead capture rate across all channels
28%
More closed jobs from existing estimate volume
What Ottawa Contractors Say
I was losing 4–5 estimate requests a week just because I couldn't answer during jobs. MorphETIX responds immediately. I've added $30K in monthly pipeline without changing anything else.
Chris B.
Owner, General Contracting Ottawa
My close rate on estimates was already good. The problem was I wasn't getting enough of them because leads were falling through when I was busy. That problem is completely solved now.
Nathan W.
Renovation Contractor, Ottawa East
The follow-up automation is what sold me. I'd give estimates and forget to follow up consistently. Now it happens automatically and I'm closing 25% more jobs from the same leads.
Dave S.
Owner, Ottawa Home Renovations
Case Study
An Ottawa renovation contractor's results in the first 60 days.
Before
After
+18
More estimates per month
Same marketing spend
25%
Higher estimate close rate
From follow-up alone
$145K
Additional annual revenue
First year
Common Questions
Pricing
Pricing is structured around your lead volume, service area, and automation depth. Your free audit shows exactly what your contracting business needs — no fluff, no tools you won't use.
Lead Volume
Solo trades to multi-crew operations
Service Area
Local Ottawa to regional coverage
Automation Depth
Basic capture to full pipeline
Fix your lead conversion system. Book a free audit and see exactly how many jobs you're losing — and what it takes to capture every single one.